Strawberry Fetish at Go Harajuku
Location: 1 Chome-16-5 Jingumae, Shibuya, Tokyo 150-0001, Japan
Harajuku, Tokyo
A strawberry-obsessed dessert shop dishing up vivid pink parfaits and fruit-loaded treats on Harajuku's Cat Street.
A strawberry-obsessed dessert shop dishing up vivid pink parfaits and fruit-loaded treats on Harajuku's Cat Street.
Strawberry Fetish is a dessert shop that wears its devotion to the eponymous berry on its sleeve, offering an entire menu built around Japan's prized strawberries. The signature parfaits are towering constructions of fresh fruit, cream, sponge, and strawberry sauce, presented with the sort of theatrical flair that has made the shop a social media staple. Seasonal variations swap in different cultivars as they come into peak condition.The interior is compact and eye-catching, with strawberry motifs and pink accents that lean into the theme without feeling overdone. Beyond parfaits, the menu includes strawberry-topped crepes, shortcake, and drinks, ensuring there is a format to suit every preference. The fruit quality is genuinely high, sourced from well-known Japanese growing regions, so the flavour matches the visual appeal.
Located on a stretch of Jingumae not far from Cat Street, the shop is convenient for a dessert stop between bouts of shopping. Space is limited, with much of the custom takeaway, so expect to wait during peak hours. It is best visited when strawberries are in season for the fullest experience.
Operating Hours
Overall Rating
Based on 210 Google reviews
Negative Reviews
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Positive Reviews
LaeAnne the Awesome
amazing and delicious. my favorite tanghulu in all of japan and a story to tell forever.
Lisa So
Fresh strawberry with sugar coating, very delicious
Genevieve Gan
cute ambience with aesthetic looking food!
Libor Manak
Good tasty strawberries, maybe a little expensive, but still worth it. The service was fast.
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Photo Gallery
Strawberry Fetish
Strawberry Fetish Storefront
A shop front with a large menu board displaying various strawberry-themed items and prices. The store features pink and red decor, including a plush chair and promotional posters inside the window.
Strawberry Fetish Storefront
The image shows the exterior of a shop named 'Strawberry Fetish', which appears to be a specialty store for strawberry-themed items or products. The storefront features vibrant pink and white color schemes with numerous illustrations of strawberries on the walls and signage. A large signboard in front advertises over 200 media introductions, mentions Shibuya 1-09, and highlights it as a popular shop in Shinjuku. Inside, customers can be seen browsing near a red booth.
Strawberry Fetish Shop Entrance
The image shows the exterior entrance of a shop named 'Strawberry Fetish', which is described as a 'Strawberry Speciality Shop'. The facade features a prominent curved awning with the shop's name and logo, including a crown icon above a strawberry graphic. The walls are decorated with a pattern of strawberries and leaves. Inside, there is a red counter and shelves displaying products. A barber pole-style column stands near the entrance. To the left, part of another building with signage reading 'TOTTENHAM' is visible.
Strawberry Fetish Shop Front
Exterior view of Strawberry Fetish shop with signage on building facade, including 'TOKYO CANDY FACTORY' and 'STRAWBERRY FETISH' signs. People standing near entrance.
Strawberry Fetish Shop Front
A vibrant red storefront with a large sign reading 'Strawberry Fetish' and 'Strawberry Specialty Shop'. The entrance features glass doors, flanked by pink pillars adorned with heart decorations. Inside, there's a display of strawberry-themed merchandise and products.
Strawberry Fetish Shop Entrance
Exterior view of Strawberry Fetish, a strawberry specialty shop in Harajuku. Visible signage includes 'Totti Candy Factory' above and 'Strawberry Fetish' on the entrance archway. Decorative elements include pink and red branding with strawberry motifs, promotional posters featuring models, and illuminated signs. Stairs lead to upper levels; adjacent building features brick facade and awning.
Fetish Shop Front with Candy Skewer
A close-up photo shows a hand holding a dark-colored candy skewer wrapped in white and red paper, positioned in front of a shop entrance. The storefront features a black sign with the word 'Fetish' written in large, stylized white cursive letters above an arched doorway. The wall behind the arch is decorated with a pattern of red strawberries on a light background. A person is visible inside the store to the right.
Strawberry Fetish Shop Front
A vibrant red storefront with 'Strawberry Fetish' signage in white cursive font. The shop features large glass windows displaying pink-themed interiors, mannequins dressed in strawberry motifs, and promotional posters inside. Hanging above are various merchandise bags and banners. A person stands near the entrance holding a bag.
Strawberry Fetish Shop Front
A photo of the exterior entrance of a shop named 'Strawberry Fetish', which is described as a 'Strawberry Speciality Shop'. The sign features white cursive lettering on a red, jagged background mounted on a dark grey wall. To the right, part of an orange-red structure with a small menu board displaying strawberries and the number '5' is visible.
Totti Candy Factory and Strawberry Fetish Shop Front
The image shows the exterior of a candy shop complex in Harajuku, Tokyo. The upper level features 'TOTTI CANDY FACTORY' with a large logo above the entrance. Below is 'Strawberry Fetish', a strawberry specialty shop. People are visible on the balcony and at street level. Posters advertise sweets like '680 yen'.
Strawberry Fetish Shop Front
The image shows the closed storefront of a shop named 'Strawberry Fetish', which is described as a strawberry specialty shop. The signboard features a large illustration of a crowned strawberry and the name in white cursive font against a red background with diamond patterns. Below, there are three metal roller shutters that are currently down. On either side of the entrance, vertical banners display heart-shaped strawberries with crowns. To the right, partially visible items like suitcases suggest adjacent merchandise or storage.
Strawberry Fetish Shop Entrance
A hand holds a skewer of candied strawberries in front of the storefront entrance. The shop sign reads 'Strawberry Fetish Strawberry Speciality Shop' with 'HARAJUKU' visible above. A decorative lamp post and red-and-white patterned awning frame the arched doorway.
Totti Candy Factory & Strawberry Fetish
Black and white photo of storefronts with visible signage including 'TOTTI CANDY FACTORY' above entrance and 'Strawberry Fetish' neon sign on awning. Two people standing near entrance, menu boards in foreground.
Strawberry Fetish Shop Front
The image shows the exterior of a shop named 'Strawberry Fetish', which is labeled as a 'Strawberry Specialty Shop'. The storefront features a red sign with white lettering and a strawberry graphic. Below the sign, there are closed metal shutters covering the entrance. To the left, another shop called 'Candy apple' is visible with its own illuminated sign. A menu board stands outside the Candy apple shop, displaying various items.
Strawberry Fetish Shop Entrance
A storefront of Strawberry Fetish, a strawberry specialty shop in Harajuku, Tokyo. The entrance features a large black sign with white cursive lettering and a red illuminated archway. A person walks toward the entrance carrying a bag. To the left is a staircase leading up to another level where signage reads 'TOYI' and 'ENJOY!!HARAJ'. Pink and red strawberry-themed decorations adorn the walls.
Strawberry Shop Interior
A red-themed food stall with digital menu boards displaying strawberry and chocolate desserts, including skewers and marshmallows. A staff member stands behind the counter.
Strawberry Fetish Advertisement
A large poster advertising Strawberry Fetish, a specialty shop for strawberry treats. The ad features images of candied strawberries and photos of celebrities enjoying the product. It mentions over 200 media appearances and popularity in Shibuya 109 and Shinjuku. Logos of various brands like Tokyo Walker, Seventeen, and Niko are displayed at the bottom.
Strawberry Tatish Aisle Signage
Two outdoor advertising boards promoting Strawberry Tatish, a specialty shop selling strawberry ice cream (agomo). The left board features a red background with strawberries and Japanese text reading 'ichigo agomo senpo tein' (specialty of one-year-old strawberry ice cream). The right board highlights media endorsements over 200, mentions popularity in Shinjuku and Shibuya, and displays a grid of customer photos at the bottom.
Strawberry Feliish Store Display
A wall-mounted display at a shop featuring three illuminated panels. The top panel shows '600万本以上売れた!' (Over 6 million sold!) with a strawberry drink and crown graphic, dated from 2019. Below is a menu board listing candy skewers: 'いちごあめ CUTE LONG' (850円), red strawberries (650円), green strawberries (600円). The bottom panel features a smiling woman holding a strawberry candy.
Strawberry Fetish Shop Interior
Interior view of a shop with 'Strawberry Fetish' branding, featuring digital screens displaying products and staff behind the counter.
Strawberry Shop Interior
A red counter with a sign advertising a 5-minute limit on strawberry-themed items, and another display showing prices for various strawberry candy products.
Candied Fruit Skewers
A close-up photo shows two white paper trays held by a hand, each containing a skewer of candied fruit. The top tray holds yellow spherical candies, likely grape or lemon-flavored. The bottom tray contains red strawberry-shaped candies coated in glossy sugar glaze. In the background is a colorful wall with abstract geometric shapes and partial branding elements.
Candied Fruit Skewer
A close-up of a candied fruit skewer featuring alternating red and green glazed fruits, held against a vibrant red background with yellow crown-shaped cutouts.
Ichigo Daifuku Shop Interior
Interior view of a shop selling strawberry daifuku, with staff preparing food behind the counter and a menu board displaying prices above.
Candy-coated fruit skewers
Three hands holding skewers of candied fruit on white paper cards. Left: yellow round fruits (grapes). Middle: alternating red and green round fruits. Right: red strawberries and dark purple grapes. Background shows paved ground and a person in a blue jacket.
Strawberry Fetish Interior
Interior shot featuring a large orange tufted chair in front of a green wall with 'strawberry fetish' neon sign. Pink walls decorated with strawberry patterns and floral accents.
Candied Fruit Skewer
A hand holds a skewer with alternating red and black candied fruits against a clear blue sky. In the background, part of a building facade is visible with signage that includes 'HULIC' on a distant high-rise and partial lettering on another structure.
Strawberry Fetish A-frame Signage
Two black-framed A-frame signs on a sidewalk. The left sign is partially visible with vertical Japanese text and red imagery. The right sign features 'Strawberry Fetish' branding, images of strawberry-shaped items, and mentions '200+ media introductions'. It includes logos from various brands at the bottom.
Strawberry-themed shop interior
Interior of a pink-walled shop with strawberry decorations, digital screens showing products and prices, refrigerated display cases, and customers browsing.
Fruit Skewers
Two hands holding skewers of candied fruit, including strawberries and grapes with marshmallows, against a strawberry-patterned backdrop.
Strawberry Caramel Skewer Display
A skewer of glazed strawberries held in a paper wrapper, positioned against a red and black striped wall featuring a yellow crown logo and a strawberry-shaped sign.
Strawberry and Blackberry Skewer
A hand holds a skewer with alternating red strawberries and blackberries, wrapped in brown paper. The background features a vibrant wall mural of stylized strawberries in pink, red, and green tones.
Strawberry Fetish Store Interior
Interior view of a shop with pink and red walls decorated with strawberry motifs. A counter displays various items, including packaged goods and promotional materials. Screens above the counter show advertisements. Staff members are visible behind the counter.
Candy Cut Drink at Shop Front
A hand holds a pink iced drink with yellow straw in front of a red shop front displaying 'Candy Cut' signage and menu boards.
Strawberry Fetish Interior Scene
A vibrant indoor scene featuring a large, tufted red chair with a heart-shaped backrest positioned centrally on a light-colored circular base. Behind the chair is a lush green wall adorned with artificial strawberries and white flowers, illuminated by a neon sign reading 'Strawberry Fetish' in cursive script. The surrounding walls are pink, decorated with strawberry motifs and floral patterns. To the right, a glass door or window frame is visible, along with a partially seen informational poster containing Japanese text and illustrations of strawberries.
#1 Strawberry Candy Street Display
A busy street scene featuring a large pink and red promotional display for 'Fetish' brand strawberry candy. A life-sized cutout of the candy is held by a person on the left. In front, two freestanding signs advertise the product with claims like '#1 Strawberry Candy' and 'Over 6 Million Sold!'. The background shows a storefront entrance with people gathered around, some holding drinks or snacks. Visible signage includes 'Fetish', 'Harajuku', and Japanese text above the shop entrance.
Apple Candy Cut Cup
A person holds a clear plastic cup filled with apple slices and red candy coating, branded 'FRUITS CANDY'. Background shows pink signage advertising Apple Candy Cut with price ¥750, alongside other snack displays like 'SOLD OUT' boxes.
Strawberry Milk Drink with Ice Cubes
A close-up view of a clear plastic cup containing a creamy white beverage, likely strawberry milk or yogurt-based drink, filled with large ice cubes and chunks of fresh strawberries. A yellow straw is inserted into the cup. The background shows an outdoor setting with pavement visible.
Cash Only Sign at Pickup Counter
A red sign with Japanese and English text indicating 'CASH ONLY' is placed on a stand in front of a bright orange counter with diamond patterns. Behind the counter, there is a white tray with a small card and a wall decorated with strawberry illustrations.
Strawberry Display
A vibrant display featuring a large pyramid of strawberries, jars filled with strawberries wrapped in checkered cloth, and a tiered stand holding more strawberries. The setting includes pink walls adorned with strawberry motifs, a striped awning, and a screen showing strawberries. A warning sign is visible near the display.
Candied Strawberries on a Stick
A close-up photo of three candied strawberries skewered together, held in a white paper wrapper. The glossy sugar coating reflects light, and the background shows an out-of-focus street scene with pavement and blurred objects.
Candied Fruit Skewer
A close-up of a candied fruit skewer held in hand, featuring alternating red and yellow fruits coated in glossy sugar glaze. Background shows pavement and partial view of shop signage with Japanese characters.
Strawberry Crown Signage with Handheld Fruit
A person holds a skewer of red berries in front of a large decorative sign featuring a golden crown atop a stylized strawberry shape. The background includes bold red and black diagonal stripes, suggesting an indoor or themed retail environment rather than an exterior storefront.
Street Scene with Shops and Pedestrians
A bustling street scene featuring various shops, including 'Kuppi Candy Factory' and 'Strawberry Fetish'. People are walking around, some carrying bags, while others are standing near the storefronts. A signboard advertises 'No 1 Strawberry Candy', and there are colorful displays of candies and merchandise.
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